1972 FIAT 128 Authentic Vintage Ad ~  FOR ,992 DRIVE THE CAR FERRARI DRIVES

Description

1972 FIAT 128 Authentic Vintage Ad ~  FOR ,992 DRIVE THE CAR FERRARI DRIVES
1972 Fiat 128 original vintage advertisement.
DESCRIPTION:
FOR ,992 YOU CAN DRIVE THE CAR FERRARI DRIVES.
Mind you, we’re not talking about the car Ferrari builds.
We’re talking about the car Ferrari drives.
For his own personal use, he drives a Fiat 128. And all it costs is ,992.*
It’s not that he feels the Fiat is any better than a Ferrari.
He just feels the car we make is a more sensible car to drive around town in than the car he makes.
However, his reasons for choosing the 128 instead of one of the of her fifty small cars sold in Europe are worth mentioning.
First of all, it has front wheel drive. Which gives you better traction than rear wheel drive on things like ice and snow. And better handling because the same wheels that are moving the car are also steering the car.
It has rack and pinion steering.
Which, if you’ve been ogling Ferraris, you know is what they put on Ferraris.
It has self-adjusting disc brakes in front and independent coil suspension.
It also gets better gas mileage than a Volkswagen. (Not that that was one of Ferrari’s main concerns.)
And on the inside, where small cars are really small, the 128 is huge.
Even though it's shorter on the outside than a Volkswagen, on the inside it's bigger than an Oldsmobile Cutlass.
(This is due partly to the fact that we’ve mounted the engine sideways and partly to the fact that we’ve figured out how to make better use of space than other small car manufacturers.)
It comes with radial tires as standard equipment.
Lastly, the 128 has something
sensible in the trunk you won’t find in other small cars. Room. 13 cubic feet of room — unhampered by the spare tire, which we’ve mounted up front with the engine.
And if you need any further proof of its extraordinary qualities, the Fiat 128 has won more "Car of the Year" awards in Europe than any other car in history. And recently, in America, it was elected "Economy Car of the Year” by Motor Trend Magazine.
Now, if you’ve been trying to choose between the dozen or so small cars sold here in the States, you might keep all this in mind.
You might also stop in at your local Fiat Dealer's showroom, take out a 128,and see how it feels to drive around like Ferrari.
FIAT - The biggest selling car in Europe.
* Manufacturer’s suggested retail price. POE. Transportation, state and local taxes, optional equipment, dealer preparation, if any, additional. Overseas delivery arranged through your dealer.
SPECIFICATIONS:
Black & White
Photo
Size -
Full Page - 8
inches x 11 inches -
20 cm x 28 cm
ALL SIZES ARE APPROXIMATE DUE TO CROPPING
Country - USA
Grading - Excellent
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_gsrx_vers_1292 (GS 8.3.6 (1292))